Cultura and Cash: Discussion and Signing with Giovanna González !

Come by and meet The First Gen Mentor and hear her discuss her book Cultura & Cash!

When Giovanna Gonzalez decided to take control of her personal finances in her 20s, she read over 50 personal finance books. But despite a background teaching financial literacy, 10 years working in financial services and a degree in economics, Gonzalez found most of the advice in these books unrelatable. The problem? They left out a huge part of her mindset: being a First-Gen Latina from a culture with a collectivist mindset about money.

After three years of sharing actionable tips with more than 200,000 followers on social media as @thefirstgenmentor, Gonzalez has released her first book, Cultura & Cash (published January 23, 2024), a modern guide to money unapologetically focused on the unique challenges faced by First-Gen Latinas.


Thursday, April 4, 2024 - 7:00pm to 8:00pm
Event address: 
3406 73rd Street
Jackson Heights, NY 11372